Merino, have you heard of it?

No, not the famous quarterback from the 90s. The Wool. You know, the soft kind from Australia. Exactly—the fabric used in outdoor gear everywhere. We love the stuff.

It’s softer than the dated yarn found in your uncle’s sweater and is the result of countless millennia of natural selection from a unique four-legged companion—the Merino sheep. The individual fibers are oh-so-fine, itch-free, incredibly odor-proof, magically temperature-regulating, and surprisingly fireproof (we tested it, and it was wild).

We decided it was about time we borrowed the world’s most advanced renewable fiber from our aspirational peak-chasing, backpack-wearing, campfire-making friends and make a considered collection of Merino essentials for the metropolitan lives we lead every day.

Learning everything from our friends and experts at Taylor Stitch, we are CIVIC and we are building some pretty exceptional yet uncomplicated apparel that works on the go—whether to and from work, on and off airplanes, or just running weekend errands. Because no matter where you spend your time, you can’t beat the sheep. Put simply, Civic makes Merino Wool essentials for every day life—each one sewn to take you further.


Merino wool comes from Merino sheep. Once each year sheep are shorn for their fleece. The fleece is then separated, graded and taken to market for mills to buy in order to produce a variety of products, including our CIVIC line. Not all of the fleece makes it to market however, some falls by the wayside. As the Merino fibers break down in the soil they release valuable nutrients like Nitrogen, a crucial element for soil health. Even when left behind Merino continues to be of benefit.

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The ethical treatment of animals is of paramount importance to CIVIC. We would not be offering this product if it were not for amazing Merino sheep. We promise now and forever to do everything in our power to source wool from farmers that share our respect for the sheep.

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A breathable garment is critical to its function. Merino fibers are extremely effective at moving large quantities of moisture vapor away from the body before they turn into sweat. As moisture vapor is drawn away from skin, it is able to evaporate into the air, leaving you much drier.

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Odor resistant

Merino fibers are alkaline. The bacteria from sweat that causes clothing to smell is acidic in makeup. Acidic bacteria is chemically drawn to the alkaline Merino fibers, leaving skin less prone to the build up of body odor.

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